---
title: Shping | News and opinion about the future of Shopper Marketing, Consumer Engagement & Brand Protection | blockchain
description: blockchain | Discover the latest news and opinions from the Shping team about the future of shopper marketing, consumer engagement and brand protection.
---

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# **Marketing Blog**

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<https://blog.shping.com/marketing/unlock-the-power-of-the-barcode>

## [Unlock the power of the barcode](https://blog.shping.com/marketing/unlock-the-power-of-the-barcode)

 By [Shping Team](https://blog.shping.com/marketing/author/shping-team) • August 8, 2018

Shping helps​ consumers​ make more informed decisions via the world’s largest product search engine (Shping App)​ - we can ​assist brands to improve consumer confidence and influence purchase.​ Consumers can scan barcodes, review products and add new products to gain rewards (Shping coins). 

[Read More](https://blog.shping.com/marketing/unlock-the-power-of-the-barcode)

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